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Google Analytics and Adsense Android App Alternatives

Posted in: Smartphone's

Being a Web Developer and owning my own website, I’m quite interested in seeing how my site is doing when I am not in the vicinity of my computer – mainly analytics and advertising revenue. Even though Google Analytics and Adsense provides me with really good information, I was interested in seeing if there were any alternatives in app form on Android.

To my surprise there were no official app alternatives for AdSense or Analytics. Thankfully, there are a few unofficial app's currently available to download free on the Android Market. Here are (in my opinion) the best ones:

gAnalytics

gAnalytics Screen Shot gAnalytics provides all the necessary types of stats you would require. Even though currently in beta, this hasn’t restricted the app in anyway and I haven’t experienced a single issue whilst using it. You have access to the following type of reporting (not a complete list):

  • Visitor stats –  pageviews, average time on site, bounce rate and new visitors.
  • Demographics – language, country and city.
  • System stats – browser, operating system, screen resolution and service provider.
  • Referral/Direct traffic.
  • Search Engine traffic – keyword and search query.
  • Content stats – page, search term and exit pages.

If that wasn’t enough, gAnalytics lets you retrieve statistics from a given date period.

To summarise, gAnalytics is a perfectly comprehensive and a brilliant all round app.

AdSense Dashboard

AdSense Dashboard ScreenshotI would say the AdSense offering in terms of reporting isn’t as comprehensive as gAnalytics. What AdSense Dashboard does do well is providing you with a heads-up view on all AdSense metrics, such as:

  • CPM
  • CTR
  • Page views
  • Clicks
  • Estimated revenue

Unfortunately, you don’t get an option to view AdSense metrics over a specific date period. Only today, this month and year to date.

AdSense Dashboard is a simple app giving you top-level on stats and revenue information over four different screens.

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